Media Manager

Genting Malaysia Berhad

Genting Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.

With over 50 years of experience and milestones, Genting Malaysia is currently expanding and transforming Resorts World Genting into the leading tourism and entertainment hub via the Genting Integrated Resort Transformation Plan. Under this plan, flagship projects include Skytropolis Indoor Theme Park, the outdoor theme park - Genting SkyWorlds - and the adjacent shopping complex - SkyAvenue, which houses some of the most prestigious lifestyle brands from around the world.  The plaza also features a state-of-the-art cable car system, which connects SkyAvenue to the mid-hill Genting Highlands Premium Outlets, carrying up to 3,600 passengers per hour per way.

If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!

Job Description: On-Premise Media Manager

Job Overview

The On-Premise Media Director is responsible for the strategic management and execution of all on-premise media initiatives. This role encompasses overseeing the in-house online radio station, managing the Visitor Center's daily operations, and driving sales of on-premise media assets.

Key Responsibilities

In-House Online Radio Station Management

• Develop and execute a comprehensive content programming strategy for the online radio station, ensuring alignment with the company's overall objectives.
• Recruit, manage, and schedule both in-house and guest DJs, ensuring high-quality programming and consistent on-air presence.
• Manage advertising airtime, including sales, scheduling, and production of commercials.
• Monitor and analyze radio station performance metrics to optimize programming and advertising effectiveness.

Visitor Center Operations

• Oversee the day-to-day operations of the Visitor Center, ensuring a positive and engaging visitor experience.
• Manage front-end operations, including visitor reception, information dissemination, and facility maintenance.
• Coordinate with other departments to ensure smooth Visitor Center operations and alignment with company goals.

On-Premise Media Asset Sales

• Develop and implement a sales strategy for on-premise media assets, including digital and print formats.
• Update and manage a comprehensive rate card with the media asset owner, ensuring competitive pricing and profitability.
• Identify and pursue potential advertising clients, building strong relationships and closing sales.
• Prepare and deliver sales presentations and proposals to clients.
• Monitor and analyze sales performance to identify opportunities for improvement.

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field.
• Minimum of 10 years of experience in media management, including radio broadcasting, advertising sales, and/or event management.
• Proven track record in developing and executing successful media campaigns.
• Strong understanding of digital media and advertising trends.
• Excellent communication and interpersonal skills.
• Ability to manage multiple projects and deadlines simultaneously.
• Strong leadership and team management skills.

Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!