Executive - Digital Marketing

Genting Malaysia Berhad

Genting Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.

With over 50 years of experience and milestones, Genting Malaysia is currently expanding and transforming Resorts World Genting into the leading tourism and entertainment hub via the Genting Integrated Resort Transformation Plan. Under this plan, flagship projects include Skytropolis Indoor Theme Park, the outdoor theme park - Genting SkyWorlds - and the adjacent shopping complex - SkyAvenue, which houses some of the most prestigious lifestyle brands from around the world.  The plaza also features a state-of-the-art cable car system, which connects SkyAvenue to the mid-hill Genting Highlands Premium Outlets, carrying up to 3,600 passengers per hour per way.

If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!

Job Description

• Ability to ideate, plan, execute & monitor social media campaigns across Facebook, Tik Tok, LinKedIn, Instagram and etc
• Actively creating social media content
• Ability to develop onsite activation program, be a live-stream host and not camera shy.
• Developing monthly content calendars with the key objective of driving engagement & conversion for all paid ads.
• Community management - Responding to social media post comments and direct messages and monitoring of social sentiments.
• Contest ideation and management are required
• Influencers management
• Be in the know of the latest social media trends, tools & trending content
• Ability to generate social media reports on the overall fan growth, engagement, enquiries & lead.
• Actively be responsible with customer engagement, customer response and crisis management where necessary.
• Liaising with agencies, media agencies, designers, working partners, collaboration companies etc.
• Ability to provide clear briefs, managing deliverables & approval.
• Other assignment by HOD

Job Requirements

• Candidates must possess a Diploma, or Degree in Marketing, Mass Communication or equivalent.
• Minimum 2-3 years working experience in social media marketing, content building & handling of company social media (Website, Facebook, Instagram, Tik Tok, YouTube etc).
• Possess excellent writing skills, video and creative editing and producing content for social media.
• Experience in using social listening tools & familiar with social media reporting.
• Creative thinker & problem solve
• Working experiences in FMCG, Agency and bilingual are preferred

Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!