Digital Platform - Senior Executive

Date: Apr 29, 2025

Location: Kuala Lumpur, MY

Genting Malaysia Berhad

Genting Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.

With over 50 years of experience and milestones, Genting Malaysia is currently expanding and transforming Resorts World Genting into the leading tourism and entertainment hub via the Genting Integrated Resort Transformation Plan. Under this plan, flagship projects include Skytropolis Indoor Theme Park, the outdoor theme park - Genting SkyWorlds - and the adjacent shopping complex - SkyAvenue, which houses some of the most prestigious lifestyle brands from around the world.  The plaza also features a state-of-the-art cable car system, which connects SkyAvenue to the mid-hill Genting Highlands Premium Outlets, carrying up to 3,600 passengers per hour per way.

If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!

 

Responsibilities:

  • Translating brand & marketing strategy into plans and go-to-market strategy.
  • To manage end-to-end digital platform projects (Web, App & Chatbot) includes understanding project requirement from user, project planning and UAT
  • Assistance in front-end development of applications, features, and internal functions on Web, App and Chatbot.
  • Liaise with Digital UI team, creative team and other support team on project implementation (mock ups/visuals/copywriting) for digital platforms deliverables
  • Provide project updates on a consistent basis to business units
  • Train the chatbot to understand and respond to customer inquiry
  • Analyze chatbot conversation to identify area for improvement and re-train the bot
  • Prepare proposals, reports, letters and other paperwork. Analyzing, interpreting and preparing reporting metrics to measure the success of branding initiatives.
  • Able to manage multiple projects or tasks simultaneously, ensuring timely and successful delivery

 

Requirement:

  • At least 1-2 years of working experience in similar role
  • Detailed oriented
  • Able to manage and complete multiple projects at the same time
  • Strong UIUX knowledge in prototyping design
  • Great passion in the mobile solutions and technology
  • Good communication skills understanding business industry designs
  • Good problem-solving skill and willingness to learn
  • Excellent analytical skills and experience on Google Analytics is an added advantage
  • Applicants must have exceptional written skills and a keen eye for detail and outstanding organizational skills

 


 

Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!


Job Segment: Front End, PR, Branding, Technology, Marketing