Assistant Manager - Advertising & Promotion (Tenancy)

Date: Sep 27, 2023

Location: Genting Highlands, Pahang, MY

Genting Malaysia Berhad

Genting Malaysia is a leading multinational conglomerate that is principally involved in the leisure and hospitality business, covering theme parks, casinos, hotels, seaside resorts and entertainment venues in Malaysia, the UK, and the US. It is one of the largest listed companies in Malaysia.


With over 50 years of experience and milestones, Genting Malaysia is currently expanding and transforming Resorts World Genting into the leading tourism and entertainment hub via the Genting Integrated Resort Transformation Plan. Under this plan, flagship projects include Skytropolis Indoor Theme Park, the outdoor theme park - Genting SkyWorlds - and the adjacent shopping complex - SkyAvenue, which houses some of the most prestigious lifestyle brands from around the world.  The plaza also features a state-of-the-art cable car system, which connects SkyAvenue to the mid-hill Genting Highlands Premium Outlets, carrying up to 3,600 passengers per hour per way.


If you are searching for a dynamic career full of exciting growth opportunities; look no further and join us today!


Job Responsibilities:

  • Plan and execute effective marketing programmes and implement necessary changes to optimise traffic and turnover, and to enhance the mall as well as the resort brand position
  • Identify and execute casual leasing of promotional space and advertising space to generate marketing revenue
  • Build relationships and work closely with various stakeholders, such as tenants, other supporting departments, agencies, and suppliers by forming appropriate linkages to facilitate various marketing & sales programmes
  • Develop and maintain good relationship with tenants through marketing support and collaboration to achieve various marketing objectives that contribute to the mall and tenants’ businesses
  • Maintain customer relationship by handling customer feedbacks and monitor the operations of information counters
  • Formulate annual marketing calendars by planning marketing activities and budget, and execute within the given timeline and budget
  • Prepare and review all marketing-related tools and documents.  Build content and knowledge management database
  • Review internal and external marketing communication materials prior to distribution
  • To conduct marketing research on other malls and new trends
  • To support A&P Manager and to guide executives and staff on their works
  • Other duties within Tenancy Management role as assigned


Job Requirements:

  • Bachelor's Degree in Marketing, Advertising or its equivalent
  • At least 5 years working experience in Tenancy or Marketing related field with 2 years in senior role.
  • Strong interpersonal & presentation skills
  • Creative mind and always keep track of the market trends
  • Excellent written and verbal communication skills are essential
  • Willing to be based at Genting Highlands Resort


Be part of an exciting history-in-the-making, help shape the future with us. This is a golden opportunity for you to establish a strong foundation for a great career within the company. Apply now!

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